Cottonwaala (The Cotton Man) Microsite was designed as a part of digital campaign surrounding a TVC launch. The website was aimed to promote the video, which in turn promotes use of cotton clothes. The TVC features a man who defeats all forces of evil, because he’s comfortably wearing cotton. It’s inspired from late 1970’s to early 1980’s Bollywood cinema. The same was my inspiration while designing the website. The logo is inspired from the posters of films from the same time period, while the colours are bright and solid.